Soul touted for being well-suited for an active lifestyle and overall functionality
IRVINE, Calif., November 16, 2009 – Kia Motors America (KMA) today announced the 2010 Kia Soul urban passenger vehicle has been named a 2010 Active Lifestyle Vehicle (ALV) award winner in the “Super Value Award” category by The Active Network, Inc. Already a recipient of multiple awards and recognitions, including being named to the “Most Exciting Cars of 2010” list by TIME.com, given a “Top Safety Pick” by the Insurance Institute for Highway Safety (IIHS) and named to AutoWeek magazine’s “10 Great and Safe Rides for Teens” list, The Active Network, Inc. spotlighted Soul for its versatility, ability to meet the needs of an active lifestyle and overall value.

“In addition to offering an impressive package of style, safety features and value, Soul also offers those with a more active lifestyle high functionality without sacrificing excitement,” said Michael Sprague, vice president, marketing of KMA. “Soul’s abundance of space, small footprint and long list of convenience features make it a viable option for the driver on-the-go.”

The 2010 ALV Awards featured 30 vehicles across seven automotive categories, including Super Value, Best Value On-Road, Best Value Off-Road, Luxury On-Road, Luxury Off-Road, Green and Minivan. A panel of athletes and automotive journalists tested and scored the finalist vehicles on performance, functionality, value and overall enjoyment.

Available in four trims, Soul, Soul+, Soul! (exclaim) and Soul sport, the five-door hatchback offers an attractive starting price below $14,0001 in addition to an attractive and utilitarian style. Designed with the young and young-at-heart in mind, Soul presents an immense amount of style, value and function with a relatively small footprint and surprisingly spacious interior. Passengers will find comfort in the roomy cabin that offers 40.2/39.6 inches of headroom (front/rear), shoulder room of 55.2/55.1 inches, 42.1/39.0 inches of legroom and a passenger volume of 102.3 cubic feet, more spacious than the Scion xB, and usefulness from Soul’s efficient cargo carrier with 14 storage zones. Furthering the experience, passengers also will benefit from numerous standard convenience features, including an AM/FM/CD/MP3 audio system outfitted with SIRIUS® Satellite Radio capabilities (including a three month complimentary subscription)2 , and USB and auxiliary input jacks in the center console with full iPod®3 and MP3 controllability via the audio head unit and steering wheel controls (achieved with an optional Kia accessory cable).

In addition to the number of technology and convenience features found on Soul, the five-door hatchback also surrounds its occupants with abundant safety features, including front seat active headrests, dual front advanced airbags, front seat-mounted and full-length side curtain airbags, an Antilock Brake System (ABS), Electronic Stability Control (ESC), Traction Control System (TCS), Electronic Brake Distribution (EBD), Brake Assist System (BAS) and a Tire Pressure Monitoring System (TPMS). Front and rear crumple zones, side-impact door beams, an impact-absorbing steering column and Lower Anchors and Tethers for Children (LATCH) system also come standard.

About Kia Motors America

Kia Motors America (KMA) is the marketing and distribution arm of Kia Motors Corporation based in Seoul, South Korea. KMA offers a complete line of vehicles through more than 650 dealers throughout the United States. For 2008, KMA recorded its 14th consecutive year of increased U.S. market share. Kia Motors subscribes to a philosophy of building high value, high quality, safe and dynamic vehicles. Kia Motors prides itself on producing vehicles that are exciting and enabling and evoke the Kia tagline “The Power to Surprise.”

Kia Motors America is the “Official Automotive Partner of the NBA.” Information about Kia Motors America and its full vehicle line-up is available at its Web site – www.kia.com. For media information, including photography, visit www.kiamedia.com.

Desert Kia Value Saves You More!!

September Sales Up Year to Date

IRVINE, Calif., October 1, 2009 – Kia Motors America (KMA) today announced its best quarter of sales ever with a September monthly total of 21,623 units sold, a 24.4-percent increase from September 2008. Year to date sales totaled 238,570, a 4.6-percent increase over the same period last year. September sales were led by the Kia Optima midsize sedan and all-new Forte compact sedan, selling 5,986 and 4,449 units respectively. The all-new Soul urban passenger vehicle and Rio subcompact also sold well, with 2,459 and 2,811 units.

“Consumer confidence in the Kia brand is on the rise, and on the heels of an all-time record sales month in August we continue our momentum by achieving the best sales quarter in company history,” said Alex Fedorak, director of public relations, KMA. “New designs, like the highly styled and personalized Soul, Forte compact sedan and Forte Koup, are appealing to a larger consumer audience while staying true to our brand’s core pillars of value, safety and fuel efficiency.”

Kia Motors is in the midst of a dramatic, design-led transformation, which has been delivering dynamically styled vehicles in several important segments at exactly the right time contributing to the brand’s continued gains in U.S. market share. The upcoming launch of the all-new 2011 Sorento CUV, the first vehicle to be built at the company’s first U.S.-based manufacturing facilities in West Point, Georgia, will further enhance the lineup.

Inventory is arriving weekly at Desert Kia.  New Kia models with Kia rebates and selected, like new and low mileage, Kia Certified Pre-Owned vehicles, with the complimentary same Kia warranty protection as new, are both an excellent value.  You also can save more through the Desert Kia Internet/Fleet Center.  You will recieve no nonsense answers to your questons, rock bottom pricing and the very best financing advantage anywhere….by email or right over the phone…BEFORE to stop in for a visit. You will be assisted dirctly by management in a no hassle, pressure free environment and capture an excellent value for either the new or pre-owned vehicle that is just right for you.

Furthermore, there is no city sales tax at Desert Kia.  The tax rate is only 6.1% and this will save you additional hundrds of dollars on top of all your internet considerations.  There is even a deferred payment program you can use at no at dditional interest expense to you.

Stop in soon or call the Desert Kia Internet/Fleet Center @ 888-621-6803 for more information on how you can save more and actually enjoy your auto buying experience!   

About Kia Motors America

Kia Motors America (KMA) is the marketing and distribution arm of Kia Motors Corporation based in Seoul, South Korea. KMA offers a complete line of vehicles through more than 650 dealers throughout the United States. For 2008, KMA recorded its 14th consecutive year of increased U.S. market share. Kia Motors subscribes to a philosophy of building high value, high quality, safe and dynamic vehicles. Kia Motors prides itself on producing vehicles that are exciting and enabling and evoke the Kia tagline “The Power to Surprise.”

Kia Motors America is the “Official Automotive Partner of the NBA.” Information about Kia Motors America and its full vehicle line-up is available at its Web site – www.kia.com. For media information, including photography, visit www.kiamedia.com.

All New Kia's $500 Below Invoice and You Keep All Rebates

Desert Kia is a family owned dealership that has been in Tucson for decades.  The Mallo’s  are known for their no-pressure and straightforward sales approach.  According to Internet Manager, Tom Reesing, “We treat every customer like family at Desert Kia”.

Be sure to stop in soon.  We highly encourage to contact Internet Manager, Tom Reesing directly at 888-621-6803.

• View our 2010 Kia Model Showroom & Submit a Quote
• Search Our New Kia Inventory
• Contact Desert Kia

*All prices are plus tax, title, license and doc fee $399 plus any dealer added equipment and accessories.

“Our relative market share increase tied to the vehicles included in the C.A.R.S. program is among the top three brands in the industry,” said Tom Loveless, vice president of sales, KMA.

Kia Motors is in the midst of a dramatic, design-led transformation, which has been delivering dynamically styled vehicles in several important segments at exactly the right time. The all-new 2010 Forte and Forte Koup, which replaced the Spectra, Kia’s best-selling model, further reinforces the design revolution brought on by the all-new, award-winning 2010 Soul urban passenger vehicle. The Soul began changing consumer perception of Kia as soon as it arrived in showrooms this spring, from a brand known for delivering safe and fuel efficient vehicles at a tremendous value to one now combining those attributes with modern technologies and eye-catching design. These new vehicles have attracted discerning and smart shoppers to Kia showrooms and have contributed to the brand’s continued upward momentum as the brand continues to gain market share in the U.S. The upcoming launch of the all-new 2011 Sorento CUV, the first vehicle to be built at the company’s first U.S.-based manufacturing facilities in West Point, Georgia, will further enhance the lineup.

“The C.A.R.S. program attracted new customers to Kia; those that didn’t necessarily want or need a new car, but were enticed by C.A.R.S. to buy a car that would last,” said Loveless. “These buyers, often with better credit, are a solid sign of a significant positive change in brand perception and a tribute to the entire Kia vehicle line.”

About Kia Motors America

Kia Motors America (KMA) is the marketing and distribution arm of Kia Motors Corporation based in Seoul, South Korea. KMA offers a complete line of vehicles through more than 630 dealers throughout the United States. For 2008, KMA recorded its 14th consecutive year of increased U.S. market share. Kia Motors subscribes to a philosophy of building high value, high quality, safe and dynamic vehicles. Kia Motors prides itself on producing vehicles that are exciting and enabling and evoke the Kia tagline “The Power to Surprise.”

Kia Motors America is the “Official Automotive Partner of the NBA.” Information about Kia Motors America and its full vehicle line-up is available at its Web site – www.kia.com. For media information, including photography, visit www.kiamedia.com.

Hurry, most of these incentives expire 6/30/2009.

See details below or contact us for details about all incentives at 888-621-6803.

Desert Kia of Tucson, located at 775 W . Wetmore, the Tucson Automall, is a proud corporate sponsor of the University of Arizona Athletics.

Hurry, most of these incentives expire 5/2/2009.

See details below or contact Roxane for details about all incentives at 888-621-6803.

Desert Kia of Tucson, located in the Tucson Automall, is a proud corporate sponsor of the University of Arizona Athletics.

Hurry, most of these incentives expire 4/2/2009.

See details below or contact Roxane for details about all incentives at 888-621-6803.

Desert Kia of Tucson is once again Southern Arizona’s #1 volume Kia superstore, based upon February 2009 Kia sales figures . Desert Kia of Tucson is a proud corporate sponsor of the University of Arizona Athletics.